UTM Builder

Crafts campaign URLs with on-the-fly validation & copy button

Base URL

Required UTM Parameters

Optional UTM Parameters

Used for paid search keywords

Used for A/B testing and content targeting

💡 Pro Tips for Lazy Marketers

  • • Keep UTM parameter naming consistent across campaigns
  • • Use lowercase and underscores for better analytics compatibility
  • • Document your UTM conventions for team consistency
  • • Test your URLs before launching campaigns
  • • Use utm_content for A/B testing different ad variations